REPUBLIC OF THE PHILIPPINES

DEPARTMENT OF TOURISM

Kagawaran ng Turismo

         

 

PST: December/13/2017 

Places and Events

 

Amidst a fiesta themed celebration, the general public welcomed the rebirth of the Bring Home a Friend to the Philippines (BHAF), aimed to help raise inbound tourism figures and spur more economic activity.

The grand relaunch of BHAF was held at the Newport Mall, Resorts World Manila complete with Higantes dancers, other cultural performers and renowned Original Pilipino Music (OPM) artists.

"Tonight marks an important milestone for all of us in the Department of Tourism as we unveil the most anticipated return of a widely successful incentive travel program which was first launched by former Tourism Secretary Mina Gabor in 1994, the Bring Home a Friend," said DOT Secretary Wanda Tulfo-Teo.

The BHAF is a rewards program which seeks to promote travel to the Philippines by encouraging Filipinos or expatriates in the Philippines to invite friends from abroad with the lure of prizes for both "sponsor" and "invitee".

By simply following four simple steps: Invite, Accept, Travel and Register, any eligible 'sponsor' and 'invitee' can join. Program mechanics are available at the www.bringhomeafriend.online.

Ms. Mina Gabor expressed excitement and high esteem that the project she initiated 23 years ago has come back to life. She has high hopes of its success as the current situation is more enabling now given that more prizes are at stake and more importantly, through digital and social media, activation and promotion is a lot easier.

The sponsors were thanked through plaques of appreciation awarded by the Secretary and other DOT officials. Partner sponsors include Megaworld Corporation, Toyota Motor Philippines, Philippine Airlines, Duty Free Philippines, Tourism Infrastructure and Enterprise Zone Authority, Tourism Promotions Board, El Nido Hotel and Resort, JPark Island Resort and Water Park Cebu and Pearl Farm Beach Resort.

Providing entertainment were hosts Randy Santiago and Jimmy Bondoc together with the Sabado Boys, Mitoy Yonting and the Aegis band.

Acclaimed actor Piolo Pascual was tapped to sing the jingle, introduced as the newest Tourism Ambassador. He was, however, unable to join last night's event.

"We are looking at positive reaction from the United States, Japan, Middle East and Hong Kong as these are the places where a lot of Filipino communities are. Eventually, we hope to spur more travel from other areas, the tourism chief said

"Bring Home a Friend is our shout-out to the world to come and see the Philippines: a country of diverse cultures, rich traditions, and unrivaled biodiversity," the Secretary added.

Participating officers from the different tourism industry associations, foreign diplomatic community, congress, support government agencies and media promised to give their all-out support to the program.

For more information, log on to www.bringhomeafriend.online via DOT's website www.tourism.gov.ph or visit the Department of Tourism Facebook page and Twitter, Instagram, and Youtube accounts.

Kindly like, follow, and support the official BHAF social media accounts:

Facebook: bringhomeafriendPH

Twitter: bringhomeafriendPH

Instagram: bringhomeafriendPH

Email: bringhomeafriend@tourism.gov.ph

Hashtag: #BHAF2 #bringhomeafriend

Sec. Wanda Teo

DOT Secretary Teo with Assistant Secretary Ricky Alegre and Undersecretary Kat De Castro announce to the media the official start of the Bring Home A Friend campaign which will run for six months from October 15, 2017 up to April 15, 2018

 

Sec. Wanda Teo

Secretary Teo: The success of this program (BHAF) lies in our ability to empower people and give them the opportunity to contribute to our nation’s growth, and to continue celebrating the Filipino way of life.

 

Sec. Wanda Teo

Master of Ceremonies Randy Santiago and Jimmy Bondoc explains the four simple steps of joining BHAF: Invite, Accept, Travel and Register

 

Sec. Wanda Teo

OPM rock band royalty Aegis close out the Bring Home A Friend Grand Launch celebration

 

Sec. Wanda Teo

 

Sec. Wanda Teo

 

Sec. Wanda Teo

BHAF Grand launch festival performances representing the major islands of the Philippines: Higantes of Angono, Rizal (Luzon), Sinulog of Cebu (Visayas), and T'nalak of Koronadal City, South Cotabato (Mindanao)

 

Sec. Wanda Teo

Awarding of the plaques of appreciation: L-R Kevin Tan of Megaworld Corporation, former tourism chief Mina Gabor, DOT Secretary Teo, Bong Velasquez of Philippine Airlines, Atty. Rommel Gutierrez of Toyota Motor Philippines, and Vincent Agala of Duty Free

 

 


BRING HOME A FRIEND AND GET A CHANCE TO WIN GREAT PRIZES!
visit our website now www.bringhomeafriend.online